Promoting Android Mobile Apps

With hundreds of thousands of Android mobile apps available to users, marketing is an important part of achieving success with an app. You’ll need to get the word out about the app you’re created to form a solid fan base. Relying on random searches to point users in your direction won’t get you the kind of results you’re after. Try these smart marketing tactics instead.

Spread the Word

You should use every opportunity available to you to spread the word about your Android mobile apps. If you have a web page or blog, this is an ideal location to share information about your app. You can also use your Twitter account or Facebook profile to spread the word. You don’t need to rely only on personal pages, either. If your app is connected to a business or blog, consider making a specific Facebook or Twitter profile for your business as well.

Run Promotions

You can use your app as a way to offer users deals on your products and services. When users have this kind of incentive before them, they’re more likely to download the app to get the savings. If the app is well-designed, they’ll quickly discover the other benefits of your program and it will become a mainstay on their phones.

Offer Unique Features

Promote a special exclusive that your app will feature that users can’t get anywhere else. If you have a band, release a special version of one of your songs only in the app. If you run a store, offer a special product through the app only. You can post the first half of a short video on your web page and include the conclusion for app users only.

Give You App a Catchy Name

Satisfied users will want to spread the word about your app. Give it a name that will stick, so potential customers will remember what it was long enough to look it up again later. If your app is grouped together with other apps that have a similar name, it’s time to try something new.

Head to Forums

Find online forums that target the same audience as your app and begin talking about the app to others. The key to this strategy is to find the right forum. A food-related app will do well in forums about cooking, meal planning, shopping, and choosing healthy meals. An app that reviews children’s toys will find a solid fan base in parenting forums.

With a dedicated promotional strategy, you can make your Android mobile apps a real success. The key to this strategy is putting concentrated effort into promotion until your fans are so numerous that word of mouth can do the rest.

How to Make an iPhone App Stand Out

There are more than 500,000 apps in the iPhone app store. Each app enhances the features available on the user’s phone. The iPhone can quickly morph from a cell phone to a compass, a calendar, a game arcade, a book, and more with the use of apps. Though the market for iPhone apps is vast, there are some tricks you can use to make an iPhone app that stands out from the crowd.

Make Your App Visually Engaging

Your app should have lots of visual appeal to keep users interested. The Apple app store features screen shots from the app to give users an idea of what to expect. Make sure these shots are colorful and interesting. Consider these tips to make your app visually pleasing.

  • Offer how-to videos instead of just instructions
  • Accompany products with pictures and video demonstrations
  • Include a photo with recipes so users know how it should turn out
  • Place inspirational quotes on top of beautiful pictures or graphics instead of alone in plain text form
  • Include video tours of tourist destinations, apartment complexes, stores, and other locations

Develop an App That Saves the User Time

A lot of apps are essentially time wasters. They’re addictive but fairly pointless and while they’re successful for a time, users usually lose interest once the initial novelty has worn off. If your app has features that help users to save time, it’s more likely to become a staple in their daily or weekly routine. Think of tasks that your users have to spend precious time performing on a regular basis and make an iPhone app that will do it better and faster.

Consider these ways that your app may help others to save some time.

  • Organize valuable information in a simple list format so users don’t need to look it up.
  • Offer a map that will get users to their destination faster.
  • Create a calendar of events all over town with weekly reminders so users never miss a deal.
  • Provide grocery lists along with weekly menu plans so users don’t need to search for meal ideas or make a shopping list.
  • Provide an itinerary for seeing local sites to save users from driving around town aimlessly.

Simplify Your App

Users want instant gratification with iPhone apps. Make an iPhone app that offers the user something worthwhile from the get go. If you have to search for the information you need, the app won’t be successful. The best apps offer the goods right away.

With these tips you can develop an iPhone app that draws a large fan base. The best apps can achieve monumental success in a short time as word of the program spreads from happy users.

How to Develop an iPhone App

With online app builders, you can develop an iPhone app of your own quickly and easily. Even better, many online app builders will allow you to do this completely free of charge. Almost anyone can develop an iPhone app with these intuitive tools. You just need to follow a few simple steps.

Step One: Categorize Your App

There are many different types of apps that you can build with a free online app builder. Before you begin building, you need to decide what kind of app you’ll be working on. Some options include:

  • Newsletter App
  • E-Book App
  • Business App
  • Catalog App
  • Organization App
  • Events App
  • Band App
  • Sports App

The type of app you choose will influence the way you develop the iPhone app overall. An organization app can help members of a not-for-profit group keep up with the latest events, sign up to volunteer, and check your regular newsletter. A sports app will probably share scores, schedules, and game pictures.

Step Two: Enter Your Information

Online app builders make it easier than ever to input your data into an app. All you’ll need to do is copy and paste text, upload pictures, videos, and music, or type out your lists. You can even set the app to pull most of your information from the internet by setting up features like an RSS feed. Developers who build an app from scratch will spend days putting together the code around pieces of information. When you develop an iPhone app with an app builder, you can simply fill out basic forms to put your app together.

Step Three: Test Your Finished App

The process to develop an iPhone app is so simple with an online app builder that you’ll be testing the finished product in no time. You can use the extra time you’ve saved in the development process to fully explore and play with your final product.

Look at the app from the viewpoint of a user. Start from the initial screen and click through the app to find a specific piece of information. Go back to the beginning and repeat this process again and again looking for different features of the app. You goal should be two to three taps maximum to access any one piece of data. If it takes you four or five taps to get to a certain video or picture, you should consider reorganizing. You user may not be patient enough to get this deep into the program.

Developing an iPhone app is easier than ever with today’s online app building tools. You can promote your latest venture to a vast audience with an app available in the Apple app store.

Promoting a Web Page with Android Mobile Apps

Android mobile apps allow you to share information in a simple app format. This makes your data available to the user on his or her smart phone, everywhere he or she goes. Apps are especially useful for condensing the information available on a full webpage into a form that’s easier to access on the go. The best way to promote a full web site or blog via an app is to offer a valuable resource on the user’s smart phone while pointing him or her to additional features available only on the web page.

Selecting Information for the App

Android mobile apps that are an extension of a web page should offer valuable information and resources for the smart phone user. Consider the features that users are most likely to want when they’re away from their computer. If your web page focuses on the best restaurants in your city, users on the go may appreciate maps to the closest restaurants, a list of menu items and prices for each location, and a few pictures to guide their decision. You can then point the user toward the web page for more detailed search features, or an opportunity to write a review of their experience.

Your app should be an extension of the page that highlights features most useful to someone who’s out and about. Your app doesn’t need to be purely informational, though. It can also be designed for entertainment purposes as well. Video clips can offer a taste of the extensive galleries you have online. Sample songs may help users explore different bands during their commute. When they get to their computer, they can head to your site for the full album.

Connecting the App to your Web Page

You can design Android mobile apps that help users keep up-to-date with your website. If you offer news information throughout the day, an RSS feed will let users see at a glance what’s been posted. You can also share a blog calendar so users know what day to visit for the recipe of the week or Friday deals. Consider running promotions jointly through the app and the web page to give loyal fans the best deals. You can include coupons and deals through the app that users can enter into the web page to get access to special deals.

The best Android mobile apps connected to a web page will offer something unique from the page, while still utilizing cross promotional tactics. If you design your app right, the web page will lead users to download your app and your app will prompt visitors to check back in at the site.

How to Use an Android Apps Builder

With an Android apps builder, you have the tools you need to build an engaging smart phone app right at your fingertips. App builders allow you to build an app from the ground up with little to no technical knowledge of the process. Building with an Android apps builder makes app development a simple task that can be done in just a few easy steps.

Step One: Determine Your App’s Purpose

You can easily click around and experiment with an Android apps builder, but you should have a basic idea of what your app will provide before you begin. Some ideas for features your app could offer include:

  • Maps to the best local finds
  • An RSS feed for great blogs and news sources
  • Music playlists
  • A photo gallery
  • Video tours, how-to videos, or entertaining video shorts
  • Lists of organized information

In order for your app to be useful and engaging, your content should all center around one purpose, whether this involves promoting the products at a local market, or presenting inspirational quotes and photos.

Step Two: Collect Information and Media 

Once you’ve decided what your app will offer, you have to gather the media needed to provide it. You should focus on gathering high-quality content. If you’re including written information, check and re-check for grammar and spelling. Make sure your images are clear and easy to appreciate on the small screen of an Android. Use only videos that are well-designed with good audio.

The internet offers users a seemingly endless supply of content. To make your app interesting, your content needs to be well-chosen. Don’t stuff your app with random videos and pictures just so you have a lot to offer. Make sure every piece is relevant to your purpose. 

Step Three: Organize Your Features 

Organization is incredibly important in an app. You need to consider the fact that the entire application will be viewed within the limitations of an Android screen. Try experimenting with some other apps that are organized in a manner similar to what you’re aiming for to get a better feel for the process. An Android apps builder will give you the tools you need to put your information together, but proper organization is still up to you. 

Step Four: Test Your App 

After you’ve put all your features together, the final step in the development process is testing your app. Try to think like the user, and look for various features as though you don’t immediately know where they will be located. Make sure each area of the app is clearly labeled. You should be able to get to each resource with a minimum number of taps.

The Benefits of Using a Free Online App Builder

Using a free online app builder is an excellent way to build your app. This type of program will save you the expense of hiring a developer and purchasing complex software. Many online app builders also take all of the programming out of the equation so you can build a successful app even when you have a limited technical knowledge of the process.

If you’re still wondering which direction to turn for your app building needs, consider these benefits of a free online app builder.

You Can Learn On-the-Go

If you’re hiring a designer or developer, you’re going to need a very well thought out idea to present them with. If you’re still mulling over the possibilities, you’ll be sent back to the drawing board. If you prefer to build and tweak as you go, an online app builder is the perfect resource for doing just that. Working with a free online app builder will let you build, rebuild, and rebuild again until your finished app looks just the way you want.

You Have Exclusive Power Over the Finished Product 

When you’re relying on the skills of a team of developers, you lose a certain amount of control. The app may not come out exactly the way you pictured it. Teamwork is ideal for some developers, but others prefer the freedom of working alone. With a simple online app builder, you can create an app that’s organized exactly the way you always imagined it.

If you’re building an app that’s a reflection of yourself, this feature is especially important. Sharing personal photos and videos, or promoting your personal blog is something that should have your individual touch stamped all over it to be an authentic representation of the topic – you!

You Can Re-Create Your App Any Time

A free online app builder lets you create your own app with no monetary investment in the process. If you launch an app that gets poor reception, you can simply pull it and try again. Starting over from scratch is a risk free proposition with a free program. Over time, you’ll inevitably come up with new ideas for inclusions in your app. Free programs make it easy to return to the drawing board at any time and redesign to your heat’s content.

Free online app builders make the world of app development available to anyone. You can share a look into your personal life, offer promotions and product reviews for your store, or simply share a niche interest that you have a lot of knowledge on. Experimenting with the world of smart phone apps is easier than ever with free app building programs.

How to Develop Ideas for Using an Android App Builder

There are approximately 425,000 apps available for Android. With an Android app builder, nearly anyone can create their own app. This is perhaps why 125,000 of the available apps are estimated to be low-quality products. Use of an app builder doesn’t stop you from creating a stellar program, however. When you know how to create a high-quality app, the app builder simply gives you the tools you need to turn great ideas into a reality. Try these tips to come up with winning ideas for your own Android apps.

Promote Exclusive Content

The best way to build an app that’s unlike others on the market is to promote content that you alone have the rights to. Anyone can create an app about generic content, but only you can promote your individual talents, products, company, web page, or blog.

If you have a store, include special promotions in your app. If you’re in a band, offer exclusive music. If you’re a local celebrity or have a particularly interesting job, something as simple as access into your life via pictures and videos could be considered engaging content.

Offer Unique Insight

When you’re creating your own app with an Android app builder, you have the opportunity to be as opinionated as you want and share your beliefs with the world. If your insight is well-worded and poignant, others may be very interested to see what you have to say. You can use an app to connect readers with an RSS feed, offer mobile access to your blog posts, or feature an easy-to-navigate list of your pieces. Don’t forget to incorporate video and pictures to enhance each piece.

Provide a Valuable Service

Apps are often designed to make everyday tasks easier. Some apps have a very simple purpose such as an alarm, ruler, compass, or list maker. The success of an app like this comes from the fact that it serves a simple need very well. You can use an Android app builder to provide this type of program as well.

Consider daily tasks that you wish you had assistance with and think of ways to build an app around that need. You can include a list of nutritional facts for the products in your restaurant, share video tours of local apartments, or offer a picture gallery that identifies local plants. If your app saves someone the time and effort of looking something up in a more complex manner, it could find a very devoted fan base.

With a well-designed Android app builder, you can make your own apps quickly and easily. Many app builders are even free, so the only investment you need to make into the program is your time and effort.

How to Create an App with an iPhone App Builder

With an iPhone app builder, you can create your own iPhone apps for sale in the app store. App builders take care of the complex coding that goes into an app, so nearly anyone has the power to create their own program. When you have the power of an app builder in your hands, all you need to do is focus on the best way to collect, organize, and present the content for your app.

Step One: Find Your Niche 

The world of apps is vast with thousands of applications in every category. The key to achieving success with your app is to find  your niche. When you have access to the broad customer base of the app store, you can find individuals interested in nearly any topic, no matter how rare.

Create your app with a specific purpose in mind. You’ll have better success if you meet a very specific need supremely well than you will if you meet several broad needs moderately well. 

Step Two: Gather Your Data 

The data included in your app is one of the most important features to consider. You should strive to provide information or resources that are unique. Offer special promotions for your store, a sneak peak into your latest e-book, exclusive interviews with local celebrities, and other pieces that users are unlikely to find elsewhere. 

Step Three: Organize the Content 

Organization is essential and a good iPhone app builder will facilitate this. Your user’s attention span is very short. The purpose of an iPhone app is to provide information quickly and easily. Make the interface of your application as straightforward as possible. It should take no more than three taps for a user to get to any one piece of content.

Step Four: Polish Your App

Before you exit your iPhone app builder and finish the app, you need to take one last look at everything you’ve put together. Carefully read every piece of content and check for spelling and grammar errors. Go through each element to make sure it’s correct, high quality, and well-organized. 

Step Five: Promote Your App 

The final step with your finished app is promotion. If you have a web site or blog, this is an ideal place to begin promoting your app with reviews. You can also increase exposure of your app with social media sites like Facebook and Twitter.

Creating your own custom apps is easier than ever with an iPhone app builder. Don’t let ease of use lull you into lazy development practices, however. When you work hard on your app and put together a highly polished, well-organized product, you’re sure to have an application that other users enjoy as much as you do.

Important Features for a Mobile App Builder

Cell phone apps today are available to suit nearly any niche interest. When you want the ease of use of taking information with you everywhere you go, turning it into an app is an ideal solution. The best app builders, like Mobile App Wizard, will offer you a plethora of handy features to build a perfect app.

Content Inclusion

Content is at the heart and soul of any useful app, and the best mobile app builder will offer you several different options for including content. Whether you’re looking to include text, tables, lists, or links, Mobile App Wizard will give you a way to fit it into your application.

When you’re inputting content for your app, your top consideration should be ease of use. Most users won’t want to read through lengthy pieces of text. Use bullet points and short paragraphs to make your information easy to understand.

Media

One of the great things about smart phones is that they let you take media of all kinds along with you wherever you go. You can make your app more interesting by including media of your own. This could mean featuring how-to videos, step-by-step photos, or instructional podcasts.

You can also use media to promote your company. Include pictures of your products and video demonstrations. Feature your band’s music and a backstage video from your last concert. The opportunities are endless with these features in a mobile app builder.

Promotions

Promotions will give your customers and fans added incentive for downloading your app. Make sure the mobile app builder you choose will allow you to post coupons, sales, or special discount codes. Everyone loves a chance to save and apps that offer this are sure to get added attention.

The mobile app builder at Mobile App Wizard will also let you include a map of your physical location. If you’re offering in-store discounts through the app, a clear map to the nearest location is a valuable feature to include. Try to think of everything the user will need so you can provide all the details that will get him or her from the app to the act of making a purchase.

Ease of Use

One of the most important features to look for in a mobile app builder is ease of use for you, the designer. You don’t need to be familiar with the intricate details of coding an app in order to build one. The best app builders do all the hard work for you. All you have to do is unleash your creativity in designing the app and filling it with useful and entertaining content.

5 Ways to Use an App Builder

Mobile applications, or apps, are those handy little features that can turn your smart phone into everything from a compass to a restaurant guide. With an online app builder, you can build your own original apps customized to meet your needs. Consider these useful ways to use an app builder.

To Promote your Web Site 

If you have a blog or web site, you can use an app builder to make it conveniently available from any smart phone. You fans can stay up to date with your latest blog posts, access special app-only offers, and more. All of the features that you offer your customers online can be streamlined in app form. Include a map so customers can pinpoint your brick and mortar locations or a photo gallery of your top products. Smart phone apps allow your fans to take the functionality of your website along everywhere they go.

To Keep Up with Friends and Family 

Simple app builders can be used to store a gallery of photos and videos. You can share these with friends and family or the whole world through an app that’s easy to navigate, update, and use. You can even upload and include music in your custom app.

To Simplify Your Life 

Whatever minute task you’re sick of doing yourself, you can now designate to your very own app. Tired of looking up your car’s maintenance schedule, how-to videos for changing your oil, or the closest repair shops? You can store all this information and more in a handy app and carry it with you on your phone. Design an app to pinpoint the best Chinese restaurants, catalog recipes, or keep a series of handy step-by-step photos for making baked Alaska. Simplify the tasks you need help with most using an app builder.

To Store Information

If you’ve been keeping a collection of research on your computer, you’re probably familiar with the frustration of wanting to look up a fact or figure when you’re not at your desk. When you turn your information into an app, it’s available to you everywhere you go. Best of all, you can share your hard work with others. App stores let you reach out to a wide audience so you can find friends for even a niche interest.

To Map Out Your Life

An app builder like Mobile App Wizard can help you utilize map features to pinpoint anything from your favorite stores to top vacation destinations. Designing a custom map of places you want to go will help you make the most of every excursion. You’ll never accidently pass the exit with the world’s largest ice cream cone when you’ve got it all mapped out on your phone.